THE ROLE & THE TEAM
Join Zalando Studios as a Creative Strategist and play a key role in creating compelling fashion narratives for the digital age. We're looking for someone with an editorial and/or content strategy background, whether from a brand, magazine or agency environment, and an expert understanding of fashion and trends.
In this role, you'll be a strategic creative, our catalyst for innovative storytelling, providing insight-driven creative platforms for creative teams to ideate from. With a deep understanding of the culture that surrounds fashion, you will work with the editorial creative team and/or statement creative team to create memorable and inspiring campaigns - spanning videos, stills and livestreams. Your ability to think strategically and creatively will allow you to think outside the box to find unique angles that elevate both the Zalando brand and leading partners brands such as Nike, Levis and Salomon (just to name a few). Join us in shaping the future of fashion storytelling.
WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)
Join project kick-offs and dive into client briefs. Clearly define problems, break down objectives, and transform them into inspiring creative briefs.
Conduct thorough research using various sources to uncover valuable insights.
Develop engaging creative platforms and creative strategies for campaigns, new content formats based on cultural research, fashion trends and consumer insights.
Present your creative strategy clearly and professionally using compelling decks/cohesive slides to generate excitement.
Utilise your strategic expertise to analyse past campaign performance and cultural data. Extract valuable insights to enhance future work, such as suggesting new and fresh content formats and advising on platform selection.
Collaborate closely with creative teams (Editorial and The Statement) including art directors, copywriters and stylists, briefing them on the creative strategy.
Actively participate in the early phase of ideation brainstorming sessions, challenging and supporting the team to generate innovative ideas aligned with the strategy, consumer culture and commercial objectives.
Assist the creative team in conceptualising comprehensive content activations, to stand out in the competitive fashion, sport and beauty space.
Promote diversity and inclusivity in strategies to celebrate Zalando's diverse audience.
Inspire and educate colleagues beyond by constantly analysing consumer trends, cultural moments and trend reports for insights on fashion, beauty, lifestyle and tech that can inspire their work.
WE’D LOVE TO MEET YOU IF
You have a degree in Advertising and Media, Fashion Communications, Fashion Journalism, Marketing, or relevant field, coupled with 2+ years of mid-level experience in-house, agency, or a related creative environment.
You bring talent for developing exciting and engaging strategic creative springboards that have a digital/social first perspective, and are able to summarise data and deliver insights in a compelling and actionable way. For this, we would love to see your portfolio of work.
You have a strong interest and expertise in fashion and culture, communication, strategy and social media. You are an innovator and have a solid future-forward outlook.
You're a natural doer! Your work showcases your quick thinking and proactive attitude, managing your workload to tight deadlines and with flexible planning in a calm way.
You enjoy working in a fast-changing, international environment. You are a dedicated team player, open, positive, flexible and professional.
OUR OFFER
Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
Employee shares program
40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners
2 paid volunteering days a year
Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration
Work from abroad for up to 30 working days a year
27 days of vacation a year to start for full-time employees
Relocation assistance available (subject to prior agreement)
Family services, including counseling and support
Health and wellbeing options (including Wellhub)
Mental health support and coaching available
Drive your development through our training platform and biannual peer-to-peer review
INCLUSIVE BY DESIGN
At Zalando, our vision is to be the leading pan-European ecosystem for fashion and lifestyle e-commerce - one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses. We only want to know why you’re great for this role, so please avoid including your picture, age, and marital status in your CV as well.
We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.
do.BETTER - our diversity & inclusion strategy: https://jobs.zalando.com/en/our-culture/diversity-and-inclusion