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Product & Content Marketing Manager — B2B SaaS & Fashion Logistics (all genders)

Location
Germany - Berlin
Contract
Full time
Job Category
Marketing & Communications

INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit.

We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process. 

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy
Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups

THE ROLE & THE TEAM 

We are looking for a B2B Content Marketing Manager to join our ZEOS Marketing & GTM team. We need a content orchestrator who enjoys high-level execution and the satisfaction of seeing a complex project through to the finish line.

You will be the primary driver of our content engine, responsible for turning our strategic narrative into high-impact assets across all our digital channels. Sitting at the heart of our production workflow, you will manage the lifecycle of our core multimedia projects, from coordinating video productions and editorial deep-dives to strategic social distribution. If you love the challenge of scaling a brand and want to work in an environment where your energy and ideas actually move the needle, you’ll fit right in.

ZEOS is part of Zalando SE, leveraging the company’s infrastructure, technology, and expertise to build an operating system for fashion & lifestyle. Established in 2023, ZEOS is developing tools that allow brands and retailers to manage their multi-channel business in one place. Being a small unit within a big company enables us to act fast but with backup from one of the leading online platforms for fashion and lifestyle in Europe.

WHAT WE'D LOVE YOU TO DO (AND LOVE DOING)

  • Thought leadership & product messaging: You will be the editorial voice behind our core B2B narrative, drafting compelling copy that simplifies complex SaaS and logistics concepts into highly engaging stories.

  • Content repurposing: You will take flagship formats (whitepapers, keynotes, etc) and create new high-performing, channel-specific assets such as webinars, LinkedIn campaigns, blog articles, and short-form video.

  • Sales enablement & GTM support: Bridge the gap between marketing and revenue. You will create the materials our sales team needs to win, including pitch decks, internal enablement guides, press releases, and more.

  • Multimedia production: You will manage the full lifecycle of our multimedia projects, taking charge of our YouTube presence, the ZEOS blog, and the coordination of our video productions.

  • Performance tracking: Continuously monitor how your content performs across social channels and CMS platforms, using data and analytics to refine our strategy and keep us ahead of industry trends.

WE'D LOVE TO MEET YOU IF...

  • Experienced B2B marketer: You bring a strong background in B2B marketing with a specific focus on product-driven storytelling and thought leadership. Experience in high-growth B2B environments, SaaS, or the logistics industry is a massive plus.

  • Versatile content creator: You are comfortable shifting gears between written copy, presentation decks, and video formats. You care deeply about the final product and ensure every piece of content meets a high standard of excellence.

  • Flawless communicator: Your written and verbal English is exceptional. You are to read a technical logistics brief and turn it into something a brand executive actually wants to read.

  • Excellent collaborator: You excel in environments where you need to coordinate multiple stakeholders, hit ambitious deadlines, and maintain your composure under pressure.

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

  • 27 days of holiday a year to start for full-time employees (+1 day for every calendar year up to 30 days)

  • 2 paid volunteering days a year

  • Employee shares programme

  • 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners

  • Relocation assistance available (subject to prior agreement)

  • Family services, including counselling and support

  • Health and wellbeing options (including Wellhub, formerly Gympass)

  • Mental health support and coaching available

  • Drive your development through our training platform and biannual peer-to-peer review

Learn all about Zalando and our values here: https://jobs.zalando.com/en/?gh_src=22377bdd1us

Recruiter

Stella Lymperopoulou

stella.lymperopoulou@zalando.de

Please note that all applications from this job page must be completed using the online form - we do not accept applications via e-mail. Once reviewed, our recruiters will contact applicants via an official Zalando email address (@zalando.de).

In some cases we also work with a selection of headhunters and agencies to fill specific roles. Please note that neither Zalando nor our recruiting partners will ask for any kind of payment to apply for a job or attend an interview.

If you have any questions about our recruitment process, please take a look at our FAQ page.

About Zalando

Founded in Berlin in 2008, Zalando is the leading European technology platform for fashion and lifestyle. Connecting 62 million active customers with more than 7,000 brands across 29 markets, our operations are built on a unique AI-powered data and infrastructure platform. For our customers, our multi-app approach - comprising Zalando, ABOUT YOU, and Lounge by Zalando - delivers an inspiring, highly personalized shopping experience, serving different customers with different needs. For our partners, we are building the operating system for e-commerce. Through ZEOS, Tradebyte, and SCAYLE, we open our logistics, software, and service capabilities to brands and retailers, enabling them to seamlessly scale their businesses across borders.

Learn more about our culture