THE ROLE & THE TEAM
We’re looking for a dynamic and experienced Creator Manager - Entertainment to join us on this exciting journey. As part of the wider Onsite Creator Content (OCC) team, you’ll leverage your expertise to expand Zalando’s Creator Ecosystem, and captivate and inspire the next generation of fashion, beauty, and lifestyle shoppers.
Zalando’s newly formed Inspiration & Entertainment (I&E) venture will focus on embracing the future of online retail, where every click unveils a new chapter in its evolution. At the heart of this venture lies our commitment to building a vibrant community of entertainment-focused creators from diverse backgrounds, who tell compelling, entertaining and inspiring stories of inclusivity, sustainability, self-expression, and diversity through fashion. Together, we’ll create and share content that resonates with Zalando’s diverse customer base across all markets, keeping them inspired, engaged, entertained and coming back for more.
As a Creator Manager, you’ll be focusing on sourcing, recruiting, and managing a pool of entertainment creators. You’ll act as the first point of contact for Creators and you will work closely with other Creator Managers to ensure these creators feel connected to the Zalando brand, empowering them with the tools, feedback, and resources they need to deliver exceptional content our audience loves.
With a small pool of Creators you’ll be providing ongoing performance feedback to help the creators improve their content as well as taking care of operational topics such as compensation, contracting and tracking links as well as providing input to on-going projects.
You’ll have a strong understanding of social-first content, especially on platforms like Instagram and TikTok, you’ll know what it takes to create engaging, audience-centered content that connects and inspires. This role offers you the unique opportunity to shape the future of entertainment-driven shopping experiences while helping creators thrive within our ecosystem.
INCLUSIVE BY DESIGN
At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit.
We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process.
do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy
Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups
WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)
Creator Management. You’ll be responsible for sourcing, onboarding and managing entertainment content creators of Zalando’s creator program. You will build relationships with the creators in your managed portfolio, be their point of contact for contracting, compensation, briefing for deliverables, and other account management subjects. You will gather their feedback and act as their spokesperson within Zalando.
Solve something that matters. You’ll be responsible for working with the broader team to define our core creator management processes and performance management framework for creators. You will be able to work with empathy and a dedicated human touch to communicate with your creators, guiding and listening to them, and putting your creators first.
Put yourself in the customer's shoes. You’ll act as the first point of contact for our creators whether that is ensuring they have the necessary tools to create content or following up with them in case anything isn’t delivered or providing answers to queries. You will be the expert on Zalando’s creator toolsets, and help creators understand how to leverage it to grow and monetise their audience.
Analyse and adapt. Dealing with multiple creators, you’ll know how to measure and report on success against strategic goals, quickly adapting when necessary to optimise performance. You’ll be able to pull insights from multiple data sources that can help steer the performance of the creators. You’ll be subject matter experts on their respective channels providing them with guidance and insights on their content as well as trends to help them create the best content.
Continuous Improvement. You’ll be on the frontline when it comes to working with creators and will be best positioned to identify opportunities to improve our ways of working that you can share with the relevant stakeholders. You will build and transfer knowledge of problems and opportunities relative to creator management (e.g. design and execution of creators’ surveys and interviews) and will contribute to new strategic creator management initiatives.
Be your team's biggest fan. [Potentially] Lead a team of creator managers responsible for all our relationships with creators. You set clear goals for your team that are aligned with higher-level objectives of OCC & Inspiration & Entertainment. You delegate to empower your team, giving them freedom while being available for guidance and advice.
WE'D LOVE TO MEET YOU IF
You have 3 - 5 years of relevant work within fashion, lifestyle or influencer marketing
You have experience with sourcing and contracting of creators or talent management
You have a high level understanding of the influencer marketing industry and an eye for great content. You have a good understanding of different types of content e.g. video, imagery or editorial
You have great organisational and coordination skills, attention to detail and a high level of accuracy ensuring that work is completed on time and in full
You’re committed to diversity and inclusivity – you’ll share our message of inclusivity and liberation through fashion. You will be an ambassador for this in your output and your internal conduct.
You want to learn and develop - working in fashion and ecommerce, what’s in one month is out the next. We’ll all be learning new skills together, at every level.
Communicating with your colleagues in English is a breeze, more language skills are welcome
You have experience working with Google Sheets, Doc and Slides as well as MS Office
OUR OFFER
Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
Employee shares program
40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners
2 paid volunteering days a year
Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration
Work from abroad for up to 30 working days a year
27 days of vacation a year to start
Relocation assistance available (subject to prior agreement)
Family services, including counseling and support
Health and wellbeing options (including Gympass)
Mental health support and coaching available
Drive your development through our training platform and biannual peer-to-peer review