Head of Entertainment Business Programme (All Genders)

Location
Berlin
Contract
Full time
Job Category
Business Development & Strategy

Zalando’s newly formed Inspiration and Entertainment venture is seeking a dynamic  and experienced professional to lead strategic and business development for our Creator Programme. This role is part of a new team at Zalando that will focus on embracing a new future, where every click unveils a new chapter in the evolution of online retail. In this exciting new role as Head of Entertainment Business Programme, you will play a key role in shaping the future of online fashion and lifestyle experiences for customers, and help partner brands and content creators succeed in telling their stories on Zalando. This role entails uncovering, distributing and driving innovation for our Creator programme, incubating new ways of working with creators and scaling them to maturity and commercial viability. 

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

  • Business Development: You will develop comprehensive commercial and growth strategies aligned with the organization's objectives and our marketplace dynamics. Formulate annual plans based on market trends, historical data and insights – including revenue targets, cost forecasting, market/audience segmentation. Continuously assess internal dynamics and market changes to refine and adapt the commercial strategy. 

  • Innovation: You will identify and assess emerging industry trends, technologies, and new customer behaviours to drive continuous customer- and partner-facing innovation in content creator formats and experiences and leverage insights to maintain Zalando's position as a leader in the industry.

  • Execution and Performance: You will lead internal and external stakeholders to execute strategy and plans effectively. Establish key performance indicators to track and improve the Creator programme performance. Monitor and analyze commercial data to identify trends, opportunities or areas for improvement, and ensure data-informed decisions. Utilize data insights to develop and optimize the marketplace logic, ensuring optimal visibility, engagement and benefits for content creators and partners within the Zalando ecosystem.

  • Cross-functional Collaboration: You will work closely with product management, design, engineering, and commercial peers to ensure a seamless integration of creators’s content into the overall platform.

  • Partnership management: You will design compelling offerings and enablement material for brands to work with our Creator Programme in collaboration with the partner-facing teams.

WE’D LOVE TO MEET YOU IF

  • You have proven experience (8+ years) in Consulting, Strategy or Business Development, preferably in the ecommerce/fashion/tech environment. Experience in entertainment, content development or social media fields is a plus. 

  • You have a strong understanding of digital content creation, social media platforms, and influencer ecosystems.

  • You are curious and knowledgeable of emerging technologies such as generative AI in the context of online retail.

  • You gained experience in eCommerce and an understanding of online business models. You're able to take initiative, use good judgment, understand deadlines and carry multiple projects through to completion even with much interruption. 

  • You are versed in compiling strategy papers and in presenting these to senior management.

  • You developed a proven high-quality problem solving and outstanding analytical skills in a previous role; already demonstrated good capabilities in managing cross-functional teams and diverse groups of senior stakeholders in matrix structures.

If you think you have what it takes, we encourage you to apply even if you don't meet every single requirement. You may just be the right candidate for this or other roles!

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

  • Employee shares program

  • 40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners

  • 2 paid volunteering days a year

  • Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration

  • Work from abroad for up to 30 working days a year

  • 27 days of vacation a year to start

  • Relocation assistance available (subject to prior agreement)

  • Family services, including counseling and support

  • Health and wellbeing options (including Gympass)

  • Mental health support and coaching available

  • Drive your development through our training platform and biannual peer-to-peer review

Learn all about Zalando and our values here: https://jobs.zalando.com/en/?gh_src=22377bdd1us 

INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit. 


We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process. 

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy


Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups

Recruiter

Kenneth Chege

kenneth.chege.external@zalando.de

Bitte beachte, dass alle Bewerbungen mit dem Online-Formular ausgefüllt werden müssen – wir akzeptieren keine Bewerbungen per E-Mail.

Über Zalando

Es ist die perfekte Zeit, sich Zalando auf unserer Reise anzuschließen, das führende E-Commerce-Ökosystem für den europäischen Mode- und Lifestyle-Markt aufzubauen. Hilf uns, rund 50 Millionen aktiven Kund*innen in 25 Märkten ein inspirierendes und qualitätsorientiertes Einkaufserlebnis für Mode- und Lifestyle-Produkte zahlreicher Marken aus einer Hand zu bieten. Oder sei Teil unserer Zalando Logistik-, Software- und Service-Infrastruktur, um Marken und Einzelhändler bei ihren E-Commerce-Transaktionen in ganz Europa zu unterstützen – sowohl auf als auch außerhalb der Zalando Plattform. Komm zu uns, um mit diesem Ökosystem einen positiven Wandel in der Mode- und Lifestylebranche zu bewirken.