Engineering Lead (PDL) - Advertisement Optimization

Job Category

  • Technology & UX/UI Design


  • Hamburg


  • Full-Time
  • Management Level


  • Zalando Media Solutions GmbH


As Zalando transforms from Europe’s leading e-commerce company into a multi-service platform for fashion, this is an exciting time to join us. As [insert job title], you’re part of a high performing team, building technologies that connect every part of the fashion industry.

We live Radical Agility, a methodology built on trust and backed by an architecture that lets us move fast while keeping complexity low. Open Source and InnerSource development is integral to our engineering practices and culture, supported at every level.

When you can tackle new challenges and take ownership of your work, the opportunities to make a personal impact are limitless, and there’s always more to play for.

At Zalando Media Solutions we create meaningful connections between brands and consumers through a deep understanding of their personalities. We are working with brands, agencies and publishers from the fashion world and beyond to produce innovative, impactful campaigns that reach the right audience at the right moment. Thanks to its holistic mix of cutting-edge and privacy compliant technology, in-depth audience insights, expansive reach and compelling content, brands produce successful campaigns across multiple digital marketing channels.

As an Engineering Lead (Product Development Lead), you will lead our Zalando Audience team in Hamburg which handles Advertisement Optimization. You will be responsible for our state-of-the-art, real-time optimization of advertisement and content. You will collaborate with Scientists, Engineers, Business Owners as well as Sales, Operations, Analysts etc. to revolutionize data-driven optimization of advertisement campaigns. You will also collaborate with a wide range of teams in Zalando to continuously improve our company wide data-driven optimization culture and infrastructure. You will pioneer data/evidence driven optimization of business at Europe’s largest fashion online retailer.


Vision. You will act as a sparring partner for our Business Owners to shape the vision of our advertisement/content optimization. You will also be deeply involved in campaign performance measurement and consumer insight generation. You will act as a bridge between technology and business. Should you desire, you will also proudly represent Zalando at conferences and meetups and give technical talks.

Leadership. You will grow, empower and guide your team, helping them to champion business value creation and technical excellence. You will stimulate and inspire the team, while helping them staying pragmatic and achieve the highest possible performance.

Execution. You will champion all phases of software development life cycle including product vision, functional analysis, development of technical requirements, prototyping, coding, testing, deployment and support.

Collaboration. You define OKRs with your team. You will facilitate collaboration, communication and decision-making between different engineering teams and stakeholders. You will partner with a wide range of contributors/stakeholders to create a unique, revolutionary reporting solution.

Ownership. You have ownership of your product solution. You envision it, you build it, you run it and you continuously improve it. You will be held accountable for the delivery, operation and ultimately the success of your products.


Domain expertise. Expertise in one or more of the following areas:

  • Data-driven optimization (e.g. online advertising, E-commerce, social media, P2P lending, online gaming, trading etc.)
  • Statistics, Machine Learning, Data Science
  • Test design and analysis (A/B testing)
  • Software Engineering, particularly in high-load transactional systems and large-scale data pipeline

Product. Ability to understand our clients and our business strategy. Sense of entrepreneurship. Expertise in product management and stakeholder management. Ability to facilitate collaboration between diverse contributors.

Technology. Hands-on technical background in at least one of the following area:

  • High-load transactional systems
  • Large-scale data pipeline development
  • Statistics, Machine Learning, Data Science

Experience in particular tech stacks are not important, but familiarity with open source technologies is a plus.

Leadership. Leading, coaching and mentoring software engineers and data scientists. 3+ years of experience as team lead working on complex data-driven products.

Passion. You are passionate and willing to take risks. You are determined to achieve the highest possible result.


Community. Tech culture of trust and empowerment, open source commitment, meetups, game nights, +100 internal technical and fun guilds, tech talks, product demos, Coderdojos, Hack weeks, parties and events.

Perks. Competitive salary, 40% Zalando shopping discount, discounts from external partners, public transport discounts, relocation assistance for internationals, free drinks and fruits, hardware of your choice.

Development. Tour of Mastery, extensive onboarding, personal branding support, opportunity to attend and speak at data science conferences and Meetups, and encouragement to publish your work.

Work Environment. Self-organized, autonomous teams and flexible working hours. Scale. Unparalleled levels of data and opportunities.


Please make sure your application is written in English. If you have any questions about our recruiting and hiring processes, or If you are not sure whether your qualifications and work experience is suffice, please contact your recruiter: Steffen Volk

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