Product Designer (UX) for Personalization

Job Category

  • Technology & UX/UI Design


  • Berlin


  • Full-Time
  • Professional Level


  • Zalando SE



As a digital product designer in Zalando's Personalization team, you will craft meaningful user experiences for our wildly successful fashion e-commerce platform, delivering personalized fashion guidance, customized interfaces and relevant product recommendations to more than 22 million customers.


In close collaboration with other designers, researchers, product managers, and front-end engineers you will deliver best-in-class user experiences that solve demonstrated customer needs around personalization and customization.

You will make each customer feel like Zalando is their very own fashion portal.

Discover: Get to know our customers intimately, both through individual interviews and data mining. Understand their fashion tastes, desires, motivations and maybe even mood. Navigate an intriguing problem space, exploring questions like “How might we delight customers by anticipating their intent?” or “How might we narrow down our vast assortment to provide a personal lens on the catalog while still giving customers enough freedom to look left and right?”

Define: Having developed and communicated an understanding of the customer journey, you will define how to serve up personalized content at the right place and time. You’ll choreograph the interplay between explicit customization and implicit personalization in order to deliver the highest value with the least customer effort.

Design: Craft personalized content modules, pages and flows for responsive web and mobile apps. Enable highly desirable, intuitive interfaces.

Deliver: Build prototypes to generate user insights. Work closely with developers to get your designs built, assuring quality. Measure your impact on personal relevance. Iterate to excellence based on data.


You are a mid-career, senior or maybe even a principal designer. To land this job you will show and explain raw artifacts from various stages of the design process, demonstrating both your well-rounded experience and your stand-out skills.

Empathy: You have the mindset and methodologies to understand customers. You delight first and foremost in serving their needs effectively.

Craft: You are fluent in UX design methods and tools. You orchestrate unified experiences across devices and throughout the customer journey while knowing how to embody specific solutions in a usable and delightful interaction.

Experimentation: You have a generative approach, strive to solve problems in the best way possible through iteration, and are willing to kill your darlings.

Storytelling: You bring not just users but also stakeholders on a journey of increasing intimacy by explaining your designs clearly and telling compelling tales.


Inspiring peers. Product Design at Zalando is a highly diverse, international community of accomplished researchers and designers who drive our customer experiences to the next level.

Empowering culture. We value trust and have a bias for action. We are kind to each other. For us, respect means challenging each other and giving direct feedback. We share ideas freely. We learn from mistakes. We laugh a lot. Come help us foster a highly inspiring working atmosphere.

Professional development. We believe in a purpose-driven approach to motivating and growing people. Framed by the Tour of Mastery, we help you to grow through mentoring, personal branding support, networking both inside and outside the company, and rotation through diverse career opportunities within Zalando.

Perks. Competitive salary; great shopping discount on a wide range of products on; discounts from external partners; office in the heart of Berlin; public transport discounts; relocation assistance for internationals; municipality services; flexible working times; family service and parent & child rooms; and volunteering time off; diverse sports and health offerings.


Start the conversation. Tell us what the next step in your career could be.

Multi-talented? Please apply for the one single job that best represents your deepest core competency and mention your other skills in your application. If you need guidance or have any questions about our hiring processes, please contact recruiter Matthias Schmeißer.

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