Product Designer (UI) for Personalization

Job Category

  • Technology & UX/UI Design


  • Helsinki


  • Full-Time
  • Professional Level


  • Zalando SE


As a designer in Zalando's Personalization team, you will craft emotionally engaging user interfaces for our wildly successful fashion e-commerce platform, delivering personalized fashion guidance and products to more than 22 million customers.


As a UI designer at Zalando, you collaborate closely with other design roles, researchers, product managers, and front-end engineers to deliver excellent digital experiences that are on-brand, inspirational and feel custom-made to the particular customer’s personality, style, situation and current need.

Discover: Your remit doesn't start or end with creating stunning screens from wireframes. You will also help shape shape the experience from the start by understanding the problem space.

Define: Ensure a consistent, on-brand look-and-feel across channels and devices. Know where to leverage our design system and where to push the envelope. Build effective bridges to the Fundamentals design team in order to feed new component styles and micro-interaction patterns back into the overarching design system.

Design: Craft personalized modules and flows for responsive web and mobile apps, enabling highly desirable, intuitive interfaces. Go beyond screens with meaningful transitions and captivating animations. Critique and improve the work of your peers and incorporate their critique into your own work.

Deliver: Build prototypes to generate user insights. Work closely with developers (and spec your designs clearly) to get your designs built. Iterate to excellence based on data.


To land this job you will show and explain raw artifacts from various stages of the design process, demonstrating both your well-rounded experience and your stand-out skills.

Empathy: Understand customers and colleagues and delight first and foremost in serving their needs effectively.

Craft: You are fluent in design techniques, principles and tools. You translate brand CIs into powerful & distinct visual languages for interactive digital products. You build meaningful animations/transitions. You ensure that each detail plays into the whole.

Experimentation: You have a generative approach, strive to solve problems in the best way possible through iteration, and are willing to kill your darlings.

Storytelling: You bring not just users but also stakeholders on a journey of increasing intimacy by explaining your designs clearly and telling compelling tales.


Inspiring peers. Product Design at Zalando is a highly diverse, international community of accomplished researchers and designers who drive our customer experiences to the next level.

Empowering culture. We value trust and have a bias for action. We are kind to each other. For us respect means challenging each other and giving direct feedback. We share ideas freely. We learn from mistakes. We laugh a lot. Come help us foster a highly inspiring working atmosphere.

Professional development. We believe in a purpose-driven approach to motivating and growing people. Framed by the Tour of Mastery, we help you to grow through mentoring, personal branding support, networking both inside and outside the company, and rotation through diverse career opportunities within Zalando.

Perks. Competitive salary; great shopping discount on a wide range of products on; discounts from external partners; office in the heart of Berlin; public transport discounts; relocation assistance for internationals; municipality services; flexible working times; family service and parent & child rooms; and volunteering time off; diverse sports and health offerings.


Start the conversation. Tell us what the next step in your career could be.

Multi-talented? Please apply for the one single job that best represents your deepest core competency and mention your other skills in your application. If you need guidance or have any questions about our hiring processes, please contact recruiter Noora Heikkinen.

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